Bulk Mail Entry Unit · HUNTSVILLE, AL · Huntsville, AL
3605 GOVERNORS DR SW
HUNTSVILLE, AL 35805-9998
The WEST BMEU is a designated USPS facility where businesses and organizations can drop off large volumes of mail for processing. Whether you're planning a direct mail campaign, sending out postcards, or managing bulk mailings, this Bulk Mail Entry Unit (BMEU) is your gateway to efficient postal services in Madison County.
BMEUs offer specialized services for business mailers, including verification of bulk mailings, acceptance of commercial and nonprofit mailings, and assistance with postal regulations. By using a BMEU, you can access discounted postage rates and ensure your mailings meet all USPS requirements.
Serving a market of 412,600 residents with a median household income of $78,058, the WEST processes mailings for businesses targeting one of a significant regional market.
The local business landscape is anchored by Professional, Scientific, Technical, Retail Trade, and Health Care & Social Assistance. These industries regularly leverage bulk mail for customer communications, promotional materials, and transactional documents.
With 5.66% population growth since 2020, Madison County represents an expanding market for direct mail campaigns. Growing communities often see higher response rates as new residents establish local shopping habits and service relationships.
With 68% homeownership rate, Madison County is particularly receptive to home services, real estate, home improvement, and insurance mailings. Homeowners typically respond better to targeted direct mail than renters.
Not sure how to navigate the complexities of bulk mailing? Our team of direct mail experts can help you prepare your mailings for the WEST, ensure compliance with postal regulations, and maximize your postage savings.
Serving 412,600 residents and 9,208 businesses in the Huntsville, AL area.
Population
412,600↑
+5.66% change
Median Income
$78,058
Household median
Homeowners
68%
Own their homes
Median Age
38.5
Years old
College Educated
26.8%
Bachelor's degree+
Home Value
$242,900
Median value
Why this matters for direct mail: With 4,505 small businesses and a median household income of $78,058, Madison County presents strong opportunities for targeted B2B and consumer mail campaigns.
Our step-by-step guide walks you through the entire process—from getting a permit to dropping off your mail.
Read the BMEU EDDM Guide →From mail preparation to postage optimization, our team ensures your bulk mailings meet all WEST requirements and maximize savings when reaching 412,600 potential customers in Madison County.
Mail Preparation Services
We handle all aspects of preparing your mail for BMEU acceptance, including sorting, bundling, and completing all required documentation.
Maximize Postal Discounts
Our experts ensure your mailings qualify for the best available postal discounts, potentially saving you thousands on large campaigns.
USPS Regulation Compliance
We ensure your mailings meet all USPS regulations and requirements, preventing costly delays and rejected mailings.
We analyze your mailing needs
We prepare & sort your mail
We complete all USPS forms
We submit to your BMEU
The WEST hours vary by day. Monday through Friday typically offers the most availability. We recommend calling (256) 536-4094 to confirm current hours and schedule appointments for large mailings.
The Madison County area has 9,208 business establishments, including 4,505 small businesses. Many of these businesses use the WEST for promotional mailings, customer communications, and transactional documents.
In Madison County, the top industries using bulk mail include Professional, Scientific, Technical, Retail Trade, Health Care & Social Assistance. Professional, Scientific, Technical businesses commonly use direct mail for customer acquisition, appointment reminders, and promotional campaigns. Our team has helped businesses across all these sectors prepare successful BMEU submissions.
Yes, the WEST accepts mailings targeting the Huntsville, AL metropolitan area and surrounding Madison County communities. For very large mailings, there may be other BMEUs in the region that could serve your needs.
Many BMEUs, including WEST, require appointments for large mailings, especially during busy periods. We recommend calling (256) 536-4094 ahead of time to schedule a drop-off appointment and confirm their current procedures.
To qualify for bulk mail discounts at WEST, you need to meet minimum quantity requirements (usually 200-500 pieces), properly sort your mail by ZIP code, and complete required USPS documentation. With 412,600 potential recipients in Madison County, many local campaigns easily meet minimum requirements.
Yes! Our team specializes in preparing mailings for BMEU submission at WEST. We handle design, printing, sorting, bundling, and all required USPS documentation. We ensure your mailing meets all requirements and qualifies for the best possible postage rates for reaching customers across Madison County.
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Our team has helped hundreds of businesses successfully submit mailings. Let us handle the complexity.
15+
Years Experience
10K+
Campaigns Mailed
574
BMEUs Served