Every Door Direct Mail (EDDM) in Tacoma, WA

Tacoma has a unique rhythm shaped by its military community. With 11.7% of residents being veterans and constant rotation of military families, businesses here face a specific challenge: building awareness with an ever-changing customer base. Every Door Direct Mail (EDDM) solves this by putting your message directly in the hands of new arrivals and established residents alike. In a community of 220k, where word-of-mouth spreads fast on base, a well-timed mailer can accelerate trust and recognition.

With 64.6% homeownership in Tacoma, you're reaching people invested in their properties and neighborhoods. Homeowners are the primary audience for home services, landscaping, renovations, and local retail. They stay longer, spend more, and respond well to Every Door Direct Mail (EDDM) because they're thinking long-term about their community. When median home values hit $444,600, these are households with purchasing power.

Tacoma's affluent households - with median income of $91,486 and home values averaging $444,600 - respond to quality over quantity. Our most successful campaigns here use premium paper stock, sophisticated design, and personalization. Every Door Direct Mail (EDDM) costs range from $0.18 to $0.35 per piece, but high-end campaigns investing in quality often see 2-3x the response rate of basic mailers.

Tacoma is building - construction represents 15.1% of local businesses. For contractors, roofers, landscapers, HVAC, and home service providers, Every Door Direct Mail (EDDM) is the proven way to reach homeowners. With median home values at $444,600, these are households investing in their properties. Target new construction neighborhoods for first-time services, or established areas due for updates and repairs.

Tacoma's 11.7% veteran population represents a loyal, community-minded demographic. Military families have strong networks and recommend businesses they trust. Every Door Direct Mail (EDDM) campaigns offering veteran discounts or military appreciation see exceptional word-of-mouth amplification. One mailer can trigger referrals across the base community. We've seen Tacoma businesses turn a $2,000 mail campaign into $20,000+ in referral business.